Rochak products are a perfect example of the successful match of tradition with technology.
Delicate fresh spices, high-value cereal products and tongue-catching snacks can pose tough challenges for our production & packaging technology. Sometimes the emphasis is on preserving the aroma, other times perhaps protection from dampness, oxygen or light, and last but not least, it should protect the contents from physical damage. Only the best is good enough. And we maintain the state-of-the-art by cold grinding method with fully automated plant in conjugation with traditional methods of high quality standard of our products which will therefore provide the key to freshness of our products.
The story of Lt. B.P Choudhary is one of vision, perseverance, and dedication. As a pioneering trader in the Indian spice market, he laid the foundation for what would become Rochak Agro Food Products Pvt. Ltd, a brand synonymous with quality. His legacy was carried forward by his son, Mr. Ghanshyam Choudhary, who transformed the company from a trading business into a renowned manufacturing unit.
Lt. B.P Choudhary, born 1946 in Jalagarh (Village in Bihar), was a man with a keen sense for business. His love for Indian spices, combined with a strong work ethic, led him to start trading in spices. With deep knowledge of the spice trade and a passion for quality, he quickly gained a reputation as a trusted supplier of the finest spices across India. His keen eye for selecting the highest quality spices and building strong relationships with local farmers were key factors that contributed to the company’s growth.
He was not just a businessman; he was a pioneer who revolutionized the Indian spice industry. His work helped uplift thousands of small-scale farmers by providing them with fair trade opportunities. Today, his innovations in spice sourcing and processing set industry standards that are still followed.
Although he is no longer with us, his vision and passion continue to guide Rochak Agro Food Products Pvt. Ltd. Today, the company remains true to his mission of delivering the finest quality spices, while expanding his legacy that will inspire the future generations.
The history of Indian spices is probably as old as human civilization itself and dates back to 7000 years and who better than an Indian housewife can understand the importance of spices & its age old technique.
She is one of the Pillars of Rochak success. Inspite of all her busyness in her families activities she used to participate in the discussions of the business and business deal and time to time she passed her views to her husband. Not only that she support and promote her husband Mr. B P Choudhary, our Founder. She is the only personality who help and give him all her mental touch to her husband in the conversation from trading to manufacturing. She always comes out to factory and office premises. She always comes out with new ideas and recipes. As she herself is a housewife and take cares of kitchen perfectly, she knows the spices, whether its general spice or mix spice and their qualities very well. Apart from that, she also helps in quality testing, presentations and recipe to name a few. Apart from all these activities, she also takes care of Interior, exterior and cleanliness of factory and office premises.
We are proud to introduce Mrs. Suman Choudhary, our dedicated Director whose unique blend of professional expertise and personal experience brings a distinct and valuable perspective to our team. Balancing her role as a Director with her responsibilities as a housewife, she embodies the spirit of dedication, creativity, and commitment that defines our company.
Her role as a housewife is more than just a personal responsibility; it reflects her deep-rooted values of family and community. Her approach to business is influenced by her understanding of the importance of home, tradition, and the role that quality products play in everyday life.
Mrs. Choudhary’s commitment to excellence is evident in every aspect of her work. Her meticulous attention to detail and dedication to quality ensure that our spices meet the highest standards. Her ability to balance professional responsibilities with her role as a housewife demonstrates her exceptional organizational skills and unwavering focus, which is why the company has been awarded with the National award for Quality Food products.
Rochak Agro Food Products Pvt. Ltd a promising and fast growing manufacturing company has stormed into Indian Spice and Food Processing field with a vision to deliver authentic Indian spices & other related food products to the million of kitchens in our soil, keeping in mind the diverse culinary palate of India, under the able leadership of Mr. Ghanshyam Choudhary. With the blessing and inspiration of his father Mr. B.P.Choudhary, he started introducing latest technology, Infrastructure and guidelines to improve the company productivity and goodwill. He even goes abroad to find latest technology, Plants & machinery for further expansion.
Manufacturing has been a traditional secret, transferred from a generation to another generation. At Rochak Agro Food Products Pvt. Ltd. we keep that age old secret flowing through our all the quality spices and various other food products under the brand name of Rochak. The word Rochak itself means delicious which has been vigorously supported by our best quality food products, finest spices in its purest form and blends and proudly selected by millions as their ULTIMATE CHOICE in a short span.
Mr. Ghanshyam’s strategic vision has been instrumental in expanding our market presence and driving growth. By focusing on customer satisfaction, market expansion, and operational efficiency, Mr. Ghanshyam has guided Rochak Agro Food Products Pvt. Ltd through a period of significant transformation and success. His ability to anticipate market trends and adapt to changes is key to our ongoing success.
Welcome to Rochak Agro Food Products Pvt. Ltd. where tradition meets innovation under the leadership of our visionary CEO, Subham Choudhary. As a young leader in the spice industry, Subham brings a fresh perspective and boundless energy to our company, driving us towards a future where tradition and modernity blend seamlessly.
Under Subham’s leadership, Rochak Agro Food Products Pvt. Ltd. has embarked on an exciting journey of growth and innovation. He believes in the power of reinvention—transforming classic spice blends into contemporary culinary experiences. His vision is to make authentic Indian spices accessible to a global audience while maintaining the integrity of traditional recipes.
Subham is dedicated to upholding the highest standards of quality and sustainability. He is passionate about ensuring that our spices are not only the best in taste but also produced in an environmentally friendly and socially responsible manner.
As a leading figure in government tendering, Subham has earned widespread recognition for their expertise and successful track record. His ability to deliver exceptional results and navigate the complexities of government procurement underscores their influential role in our company’s achievements.
Mr. Chatterjee serves as the backbone of Rochak's operations, overseeing every aspect of the production process to ensure that only the finest quality spices reach our customers. With 15 years of experience in spice manufacturing, he has played a pivotal role in maintaining our commitment to excellence.
Mr. Chatterjee is responsible for the smooth operation of our state-of-the-art manufacturing facility. From managing production schedules and supervising a skilled workforce to ensuring compliance with health and safety regulations, he ensures that every batch of spices meets the highest standards of purity and flavor.
During his tenure, the company has seen significant improvements in production efficiency. As we look to the future, he is committed to ensuring that Rocak remains a leader in the spice industry, providing customers with the finest products while adhering to sustainable and ethical practices.
License No: 12822999000827
License Number: 12823013001384